The Doctors Company is here to help you bring in new business. Our Co-op Marketing Program—offered to all agencies with Chairman’s Circle or Key Agency status—features a 50 percent reimbursement plan for marketing and promoting The Doctors Company. Use co-op funds to build your book of business and maximize your profits with a combination of your own materials and our strategic marketing tools.
There are three easy ways to make the most of your co-op funds:
1. Order Promotional Merchandise
Choose from a variety of popular items, including journals and portfolios, golf balls, and umbrellas, featuring The Doctors Company logo.
2. Order Publications and Marketing Materials
Both preprinted and customizable pieces are available, including sales sheets, talking points, brochures, and handouts.
3. Build a Custom, Personalized Campaign
Take advantage of these templates to easily build your next co-op campaign. Pick a letter and envelope, or a postcard. We’ll provide the prospecting data, personalize it, and send it out for you.
Letters
- Introduction of patient safety materials: Can be sent with a copy of one of our specialty-specific closed claims studies or a customized version of one of our expert topic guides.
- Rate letter: Highlight how affordable the best coverage in the nation can be.
- Marketing letter: Introduce your agency and The Doctors Company. Can be sent with a customized version of our handout 7 Critical Questions to Ask When Selecting Your Medical Malpractice Insurer.
Envelopes
- #10 regular envelope: For letters only.
- 6 x 9 envelope: For letters and handouts.
- 9 x 12 envelope: For letters and closed claims studies and guides.
Postcard
Postcard themes: Innovation, Partnership, Risk Management, and Proactive.
Ready to get started? Download a Preapproval/Reimbursement Form. Then contact Agency Support at (800) 421-2368, extension 1391, or e-mail agenthotline@thedoctors.com.
